One of the most common questions entrepreneurs face when they decide to protect their brand with a trademark is what to register - the name or the logo? What type of protection is granted in each of these cases, and how would a trademark owner be able to enforce their rights in case of infringement?
If you are thinking about registering a trademark and aren't sure whether to protect your name, logo, or both, we have put together some of the most commonly asked questions about this topic that will hopefully help you make your decision.
What is the difference between a word and a figurative mark?
Should I register both the name and the logo as a trademark?
Does the choice of font impact the registration of a word mark?
After my wordmark is registered, can I apply different fonts to it?
Do I need to be using my logo in business before filing a trademark application?
I have several variations of my logo. Which one should I register?
What colour version of the logo should I choose when registering a trademark?
Will I be able to use different colour versions of my trademark?
After I file a trademark application, would adding a logo have any additional charges?
Would adding a logo to a trademark application increase the chances of a successful registration?
If my logo includes text, is the text also protected by the trademark?
Is there a way to update our trademark registration if we decide to alter our logo?
I have a brand logo and name, do I need two trademark applications to protect my brand?
Can I use the word and image trademarks separately if I register them together?
Can I avoid additional costs by registering both word and image trademarks in one application?
Is logo one class and the name another class when it comes to trademark registration?
Our team of experienced trademark attorneys is here to help you! Simply send us an email outlining your request and we'll be happy to assist you.
